Art direction, design and copywriting for brand creative, campaigns and product design. Evolution of brand guidelines and UI design library.
Think Inside the Box – Inc. Magazine
Mother’s Day thank you – New York Magazine
Mother’s Day thank you – New York Magazine (photo: Gio Serrano)
Evergreen campaign assets
Evergreen campaign assets
Evergreen campaign assets
Evergreen campaign assets
Boxed Up loyalty program (‘UP’ logo design and branding)
Boxed Up loyalty program (‘UP’ logo design and branding)
Memorial Day campaign
Memorial Day campaign
Holiday campaign
Holiday campaign
New Year’s campaign
New Year’s campaign
Valentine’s Day campaign
Valentine’s Day campaign
Thank you to the team…
Leadership: Chris Chueng, Jackson Jeyanayagam, Andrea Chesleigh
Creative direction and copy: Lindsay Coomes, Gio Serrano
In-house creative team: Elyse Viviano, Steven Lowe, Olivia Kwiatkowski, Michelle Pelowski, Lorraine Chan
Product design: Tess Demir, Connie Cheng
In-house photo studio: Marissa Rosado, Maged Samuel, Kaitlyn Dunphy