Lead product and visual designer for the Innovation team at West Elm, helping concept and design a completely custom mobile shopping experience and several other initiatives including a guided shopping experience and style quiz, a fully redesigned wedding registry experience, and the Pinterest x West Elm Style Finder.
Redesigned Registry experience
3D Fabric Viewer prototype
Registry onboarding with swipe-to-add (or skip)
Early mobile beta prototypes
Early mobile beta prototypes
Early mobile beta prototypes